living room
march 2008client: living room
living room | come move live, is a gyrotonic studio from bad krozingen, germany.
the japanese style can be described by straight lines, simplicity, nobility, and therefore is the base of this concept. one of the most important characteristics of this style is “balance”, a continuous goal. we can easily find this balance in our logo, from a compositional point of view as well as from the perspective of the message we send. we express silence, simplicity, stability, order, and fluency.
the two "o's" in the word room, as a graphical element, gives the logo uniqueness and is representative for movement, flexibility and suppleness.
the colors are natural, organic and express comfort.