desero

u-man.ro

client: u man
u man is a chain store from romania, which merchandises online and offline famous brands for clothing, footwear, accessories, street fashion and hardware for skateboard fans.
the u-man.ro site was not meant to be a simple online shop, the idea was to include through design and complexity everything u man stands for as a shop, distributor, sponsor, organizer, and supporter of the urban style it represents.
because we didn't want to make a compromise between design and functionality we choose a different approach for the presentation of the brand and the online shop

Other projects:

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  u man visual identity details...